Cookie Policy

Effective / Last Revised: June 20, 2026

NameSpark values transparency and user awareness. This Cookie Policy explains how cookies and storage mechanisms are deployed across our platform to support functional operations, measure visitor traffic, and deliver optimized advertisements.

1. What are Cookies?

Cookies are simple text files saved on your computer or mobile device by websites you visit. They are widely used to make websites work more efficiently, recognize user sessions, store localized configurations, and pass telemetry coordinates or marketing identifiers to verified third-party partners.

2. First-Party and Third-Party Cookies We Use

We do not configure any proprietary first-party tracking cookies. However, to support free access for all users, we integrate established Google publishing products that deploy cookies on your device:

Google Analytics: Deploys performance and analytical cookies (e.g. _ga) to compile anonymized traffic volume, helping us audit server performance and streamline layouts.
Google AdSense & DoubleClick: Deploys advertising cookies to enable Google and its network partners to serve personalized, high-value ads to you based on your visits to NameSpark or other websites across the Internet.

3. Localized Storage for Preferences

Standard UI behaviors—such as temporarily saving selected brand name ideas or pinning candidate notes—utilize your browser's local sandbox storage (specifically, window.localStorage). This content is fully client-side, remains local to your device, and is never transmitted to our servers or processed by marketing partners.

4. Managing and Opting Out of Cookies

You can modify your browser settings to reject cookies, purge historical data, or alert you when a cookie is stored. Please note that blocking functional cookies might temporarily disable features like compiling name candidates or preserving filters.

To manage or opt-out of personalized advertising cookies deployed by Google AdSense, visit the official Google Ad Settings page. For general third-party cookie opt-out resources, consult the Digital Advertising Alliance opt-out portal.